Improve Software User Adoption with eLearning

With great elearning to improve software user adoption, you can avoid doing the hard work of getting new customers in the door, then losing them at a crucial moment. Turn sign-ups into active users and paying customers with outstanding software training.

A better software onboarding experience

Here at Day One, we understand the importance of designing a software onboarding experience that helps you convert your hard-won product awareness into active users and paying customers. We do this by combining unique expertise in learning psychology and tech to create solutions that make training faster and more effective.

The reality of churn

It’s all too common to think that a great product will speak for itself once a user gets to experience the features and benefits during a free trial or in a demo version. The problem is – that experience usually never happens.

Over the last decade, numerous studies have shown that most IT projects fail, and this frustrating fact extends to software adoption and user retention.

The failings are rarely in the solutions themselves, but in the implementation, training and subsequent user adoption.

All business software is designed to save us time and effort – and most do. However, every new product has a learning curve, so we’re constantly asking ourselves – will this be worth it?

Software companies need their new users to go from that uncertainty to a ‘yes’ quickly, so that they are not just another churn statistic.

Successful software onboarding

We’ve helped a wide range of clients, including some of the world’s best-known brands, to help their users get to grips with new software and internal systems. This has led to greatly improved learning outcomes and reduced time to competency.

Taking it to the next level

When it comes to starting a free trial or demo version of a new software product, you’ll often be given some useful intro guides, perhaps a video – or even a video series – but you’re then left to get on with it, relying on FAQs to fall back on if you get stuck.

We create interactive, scenario-based training that can take your software engagement and customer retention to a new level.

Increase retention

We’ve helped a wide range of clients (including some of the world’s best-known brands) with their onboarding programmes for new hires.

This has led to greatly improved learning outcomes, reduced time to competency and increased rates of retention.

No system too complex

We can work with you to identify the most likely usage scenarios and patterns, creating in-product training for the working context of your ideal customers.

And we can do this for even the most complex of systems and user needs.

For example, when Lloyds Bank acquired HBOS in Europe’s largest ever finance merger, they brought us in to create training simulations to support users of the new, unified customer service software. Training thousands of staff, at speed, to help support over 25 million customers without disruption was high pressure indeed – not a problem though…

The client verdict

“Training all the [Lloyds Banking Group] staff to use these systems and new processes – and to do it without interrupting service to customers – represents an enormous success.”

JONATHAN CHARLEY
It’s a financial world

Software training case studies

Examples of our work creating dynamic, bespoke elearning for software training:

Construction Software Training

NBS develop software for collaboration in the construction industry. They asked us for a full eLearning solution for their customer onboarding training.

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Systems Training

The Co-operative Bank called on us to create personal banker eLearning simulations that mirror the live working environment. What we delivered was systems training so realistic that some of their staff thought they were using the real thing!